Where do D2C brands lose sales on WhatsApp and Instagram?
A D2C sale in India often starts with a comment or DM asking for the price, moves to WhatsApp, and ends in a cash-on-delivery order that still has to be confirmed, packed, shipped and tracked. Each step tends to live in a different app, and each gap costs something: DMs nobody answered, carts left behind, COD parcels shipped to buyers who were never sure.
Fashion brands feel it most, because buyers want to know the colour, size and price before they commit, and they expect the answer in the same chat.
How does Qezora connect pre-sale chats to delivered orders?
QezoraChat handles the conversation before the order and QezoraShop handles everything after it. QezoraShop sends its WhatsApp messages from your QezoraChat number, so when a buyer replies to an order update, the reply lands in the inbox your team already works in.
QezoraChat
Omnichannel inbox + AI agent
Before the order: answer, quote and sell in chat.
- An AI sales agent that asks each choice as a numbered list and quotes the price and order link from the one matching row
- Comment → DM: a public reply and a private DM for everyone who comments on a post or reel
- Broadcasts of Meta-approved templates with images, video and buttons
- WhatsApp, Instagram, Messenger and Telegram in one shared inbox
QezoraShop
Shopify & WooCommerce WhatsApp integration
After the order: confirm, update and recover.
- Connect Shopify through a custom app, WooCommerce or any platform with an API, or an in-house shop
- COD confirmation with automatic reminders and tags for confirmed orders
- Three abandoned-cart reminders, after one hour, one day and three days
- Placed, packed, shipped and delivered updates, plus courier tracking
How does one order run from Instagram comment to doorstep?
This walk-through follows a single saree order. The products and prices are examples, not a customer's data.
Comment
A reel gets a “price?” comment
QezoraChat replies publicly and sends the commenter a private DM with the price. You set the rule once, to trigger on keywords or on any comment.
Chat
The AI answers the questions
The buyer asks whether the maroon Banarasi silk is available. The AI offers the colours as a numbered list, then replies with the price and order link from the matching catalogue row. With handoff on, a buyer who asks for a person moves to your team with the whole history.
Order
The order comes in from your store
Whether it was placed on Shopify, WooCommerce or taken in-house, the order arrives in QezoraShop and the buyer becomes a CRM lead, matched on phone number only.
COD
COD is confirmed before you ship
QezoraShop asks the buyer to confirm the cash-on-delivery order on WhatsApp, reminds them if they don't reply and tags confirmed orders. Nothing is cancelled unless you switch on auto-cancel.
Shipping
Updates follow the parcel
Packed, shipped, out-for-delivery and delivered messages go out on their own. QezoraShop checks courier status and learns your real delivery times, so the shipped message can say something like “usually 3–5 days”.
Carts
Abandoned carts get three reminders
Buyers who leave without paying get a reminder after one hour, one day and three days. The first reminder carries no discount, and you choose the discount on the second and third.
Which features do D2C and fashion brands use most?
AI sales agent with your catalogue
Add products with your own columns, like colour, size, price and order link. The AI only quotes from the row that matches the buyer's choices, so it never makes up a price.
Your own columns
Set a column as information, for example availability or fabric, and the AI shares it with the price or when asked. A file column sends a real PDF or video.
Comment → DM
Turn “price?” comments on Instagram and Facebook posts and reels into private DMs, with an activity log for every auto-reply.
Broadcasts
Send Meta-approved templates with text, images, PDFs, video and buttons to leads, contacts or a custom audience, and follow sent, delivered and read numbers.
COD confirmation
Confirm, remind and tag cash-on-delivery orders on WhatsApp before anything ships.
Abandoned-cart recovery
Three reminders, after one hour, one day and three days, with discounts you set on the second and third.
Courier tracking
Out-for-delivery, delivered and failed-attempt updates, with delivery estimates learned from your own deliveries.
Quiet hours and one do-not-contact list
Promotions respect quiet hours and a daily limit while order updates always go out. A “stop contacting me” applies on every channel.
What does Qezora cost for a D2C brand?
QezoraShop sends its WhatsApp messages through QezoraChat, and it isn't sold on its own: it comes free with QezoraChat Growth at ₹5,000/month (1,500 contacts, 2 channels and 2 CRM licenses) and QezoraChat Scale at ₹10,000/month (unlimited contacts, 4 channels and 4 CRM licenses). So one plan covers both the chats and the store automation. Prices are billed monthly and exclude 18% GST.
| Plan | What it covers | Billed monthly | Billed yearly |
|---|---|---|---|
| QezoraChat Growth | QezoraShop and QezoraLoya included free; 1,500 contacts, 2 channels, 2 CRM licenses | ₹5,000/month | ₹47,988/year₹3,999/month |
| QezoraChat Scale | QezoraShop and QezoraLoya included free; unlimited contacts, 4 channels, 4 CRM licenses | ₹10,000/month | ₹95,988/year₹7,499/month |
- Prices are in Indian rupees and exclude 18% GST. Yearly QezoraChat plans are billed at the yearly price shown for each plan.
- QezoraShop and QezoraLoya are included free with QezoraChat Growth and Scale. Meta's per-message charges for WhatsApp template messages are billed separately at Meta's published rates.
D2C brand questions
Connect your store to QezoraShop and map your Meta templates once. QezoraShop then sends placed, packed, shipped and delivered updates from your QezoraChat number, asks COD buyers to confirm, reminds them automatically and tags confirmed orders.
Yes, from the catalogue you give it, on WhatsApp, Instagram, Messenger and Telegram. QezoraChat's AI only offers options that exist in your rows and quotes the price and order link from the row that matches. Add availability as an information column and it answers that too. Nothing is guessed.
With QezoraChat's comment → DM automation. Set a rule on keywords like “price” or on any comment, and QezoraChat replies publicly and sends a private DM with the details. The conversation then continues in the shared inbox.
Update the catalogue. QezoraChat's AI answers only from the rows and information columns you fill in, so change the availability column or the row, or re-import the sheet, and it answers from that. It doesn't sync live stock from your store.
Yes. Shopify connects through a custom app with 32 webhook topics synced, WooCommerce or any platform with an API connects too, and an in-house shop works with items kept in the CRM. Every feature works the same on all three.
In QezoraCrm. QezoraShop brings every order in, and every buyer becomes a CRM lead, matched on phone number only, and is saved to the CRM on delivery. Chats from QezoraChat become leads too, with their source, and you can import customers and leads from Excel or CSV and export them to CSV.
QezoraShop matches every buyer to a CRM lead on phone number only, never on name, so two shoppers with the same name are never mixed up.
QezoraChat Scale, at ₹10,000/month excluding GST. It has unlimited contacts, 4 channels and 4 CRM licenses, with QezoraShop and QezoraLoya included free.