Why do property businesses outgrow spreadsheets and WhatsApp groups?
Property work has more moving parts than an ordinary sales pipeline. A broker tracks listings and the owners behind them, buyers and renters with different requirements, other brokers they work with, and tenants once a deal closes. Most of that ends up split across spreadsheets, WhatsApp groups and personal phone contacts.
A real estate CRM keeps those records together and connects them to the enquiries coming in from ads and chats, so nobody on the team has to ask who is handling a lead or which property it was about.
How does Qezora handle listings, enquiries and tenants?
The Real Estate suite in QezoraCrm holds the property side of the business, and QezoraChat brings the conversations in. Both sit in the same Qezora account, and every new chat becomes a CRM lead with its source. It's made for brokers, agents, property dealers and property managers, not for builders managing unit inventory, bookings and payment plans.
QezoraCrm
CRM software for small businesses
Property records and one lead pipeline.
- Real Estate suite: properties and approvals, owners, agents, brokers, buy and rent requests, tenants and reports
- Meta Lead Ads and IndiaMART leads flow into Enquiry → Follow-up → Hot → Customer
- Tasks and reminders on every lead
- Customer contracts that remind you before renewal
QezoraChat
Omnichannel inbox + AI agent
Enquiries on WhatsApp, Instagram, Messenger and Telegram.
- One shared inbox for every channel, with Open, Pending and Resolved status
- An AI agent that sends the real brochure, price list, PDF or video from a catalogue row
- Office hours, address and other business facts answered only from what you provide
- Comment → DM on Instagram and Facebook posts and reels
How does a property enquiry move through Qezora?
A typical path for one enquiry, from the first ad or message to a closed deal or a new tenant.
Ad
A Meta lead form comes in
Someone fills in your Meta Lead Ads form asking for a site visit. The lead lands in the Enquiry stage with its source and mapped fields, with no copying from a spreadsheet.
Chat
Another buyer writes on WhatsApp
If you've added your projects to QezoraChat's catalogue, the AI answers from them and sends the brochure or price list file. Otherwise your team replies from the shared inbox. Either way, the chat becomes a lead.
Request
The requirement is recorded
What the buyer or renter is looking for is saved as a buy or rent request in the Real Estate suite, alongside the properties, owners and brokers you work with.
Follow-up
The team follows up
Tasks and reminders on the lead keep call-backs and site visits from slipping. As interest firms up, the lead moves from Enquiry to Follow-up, then Hot.
Close
The deal closes
The lead becomes a customer. For a rental, the tenant is added in the Real Estate suite, and a contract with a renewal reminder keeps you ahead of the next renewal.
Review
You see the whole picture
Real estate and lead reports show what is moving, and role-based permissions keep each agent to the records they need.
Which Qezora features matter for brokers and property managers?
Real Estate suite
Properties and approvals, owners, agents, brokers, buy and rent requests, and tenants, with reports.
One lead pipeline
Leads from chats, Meta Lead Ads, IndiaMART and estimate requests move from Enquiry to Follow-up, Hot and Customer.
Custom fields
QezoraCrm has custom fields for every module, so you can record the details your listings need.
Customers and contracts
Every customer with their contacts and history on one profile, plus contracts that remind you before renewal.
Brochures on request
Add a file column to a catalogue row and QezoraChat's AI sends the real brochure, price list, PDF or video.
Comment → DM for listing reels
Reply to comments on property posts and reels and send each commenter a private DM.
Broadcasts
Send Meta-approved templates to leads, contacts or a custom list and follow sent, delivered and read numbers.
Roles and permissions
Each staff member gets a role with its own permissions, so agents, accounts and admins see only what they need.
How much does Qezora cost for a real estate business?
The Real Estate suite is part of QezoraCrm, which is priced per user: ₹1,299 per user per month, ₹1,199 per user with 3 users and ₹999 per user with 5 or more users; billed yearly it's 20% less (₹1,039, ₹959 and ₹799 per user per month), excluding 18% GST. For WhatsApp and Instagram enquiries, add a QezoraChat plan sized by the contacts and channels you need: Starter (₹2,000/month) includes 500 contacts, 1 channel and 1 CRM license, and Growth (₹5,000/month) 1,500 contacts, 2 channels and 2 CRM licenses.
| Plan or users | What it covers | Billed monthly | Billed yearly |
|---|---|---|---|
| QezoraCrm, 1 user | Real Estate suite and every other QezoraCrm module | ₹1,299/user/month | ₹12,468/user/year₹1,039/user/month |
| QezoraCrm, 3 users | Real Estate suite and every other QezoraCrm module | ₹1,199/user/month | ₹11,508/user/year₹959/user/month |
| QezoraCrm, 5 or more users | Real Estate suite and every other QezoraCrm module | ₹999/user/month | ₹9,588/user/year₹799/user/month |
| QezoraChat Starter | 500 contacts, 1 channel, 1 CRM license | ₹2,000/month | ₹19,200/year₹1,599/month |
| QezoraChat Growth | 1,500 contacts, 2 channels, 2 CRM licenses, QezoraShop and QezoraLoya included free | ₹5,000/month | ₹47,988/year₹3,999/month |
- Prices are in Indian rupees and exclude 18% GST. Yearly QezoraChat plans are billed at the yearly price shown for each plan.
- QezoraShop and QezoraLoya are included free with QezoraChat Growth and Scale. Meta's per-message charges for WhatsApp template messages are billed separately at Meta's published rates.
- QezoraCrm is priced per user: one CRM license is one user. Billed yearly, it costs 20% less.
Real estate CRM questions
A real estate CRM adds the records property work needs on top of an ordinary lead pipeline. QezoraCrm's Real Estate suite adds properties and approvals, owners, agents, brokers, buy and rent requests, tenants and real estate reports, while leads still move from Enquiry to Follow-up, Hot and Customer.
Yes. Meta Lead Ads leads sync into QezoraCrm, and with QezoraChat every new WhatsApp or Instagram chat creates a lead with its source. Both enter the same Enquiry → Follow-up → Hot → Customer pipeline.
Save each requirement as a buy or rent request in the Real Estate suite, next to the properties, owners and brokers you work with. QezoraCrm also lets you add custom fields for the details your requests need.
Yes. When a rental closes, add the tenant in the Real Estate suite and keep their contract on file, and the contract reminds you before it's due for renewal. That helps with the 11-month agreements common in Indian rentals.
No. Qezora keeps tenants and their contracts as records next to your leads and properties, but it isn't built for rent collection, tenant KYC, maintenance requests or a tenant portal.
Meta Lead Ads, IndiaMART, website estimate requests, chats from QezoraChat and imports from Excel or CSV. It has no 99acres, MagicBricks or Housing.com integration.
Yes. In QezoraChat, add a file column to your catalogue and attach the brochure, price list, PDF or video to the right row. When the AI quotes from that row, the customer gets the real file. The AI agent is part of QezoraChat, with plans from ₹2,000/month.
The Real Estate suite is part of QezoraCrm, priced per user (one CRM license is one user). QezoraCrm costs ₹1,299 per user per month, ₹1,199 per user with 3 users and ₹999 per user with 5 or more users; billed yearly it's 20% less (₹1,039, ₹959 and ₹799 per user per month), excluding 18% GST. QezoraChat is optional for WhatsApp and Instagram enquiries, and Meta's WhatsApp charges are billed separately.